buying decisions

the act of determining whether or not a product purchase or repair, will be made, and/or which product or service will be purchased.

Dictionary of automotive terms. 2015.

Look at other dictionaries:

  • buying decision — ˈbuying deˌcision noun [countable] MARKETING the process of deciding to buy a product: • Is the company s web site designed to help the customer through the buying decision process as quickly and easily as possible? * * * buying decision UK US… …   Financial and business terms

  • buying centre — UK US noun [C] UK (US buying center) ► COMMERCE, WORKPLACE the people in an organization who make decisions about what to buy: »Internet use leads to an increase in the number of individuals involved in the buying centre …   Financial and business terms

  • Buying facilitation — The term buying facilitation is used to describe the process of helping buyers make purchases while recognizing they have their own unique way of seeking solutions, as compared to imposing the seller s products or solutions upon them. Although… …   Wikipedia

  • Buying center — A buying center (also known as a decision making unit or DMU), in marketing, procurement, and organizational studies, is a group of employees, family members, or members of any type of organization responsible for finalizing major decisions,… …   Wikipedia

  • habitual buying behaviour — Consumer behaviour in the buying of cheap frequently purchased items, characterized by low consumer involvement and few significant brand differences. Purchases are made out of habit, rather than a strong commitment to a brand. Generally, price… …   Big dictionary of business and management

  • marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… …   Universalium

  • Computers and Information Systems — ▪ 2009 Introduction Smartphone: The New Computer.       The market for the smartphone in reality a handheld computer for Web browsing, e mail, music, and video that was integrated with a cellular telephone continued to grow in 2008. According to… …   Universalium

  • Shopper Marketing — takes place in a store and aims to turn the person shopping in the store into a buyer of the product. In order words, shopper marketing aims to generate buying decisions at the store, next to the product. The consumer of the product and the… …   Wikipedia

  • Buyer decision processes — are the decision making processes undertaken by consumers in regard to a potential market transaction before, during, and after the purchase of a product or service.More generally, decision making is the cognitive process of selecting a course of …   Wikipedia

  • Vendor Relationship Management — VRM, or Vendor Relationship Management, is the reciprocal of CRM or Customer Relationship Management. VRM describes a set of tools, technologies and services that help individuals go to market and manage relationships with vendors. In turn,… …   Wikipedia

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